Financial Adviser Market Insights, Jan 23, 2025

Adviser Numbers Increased By +22 For The Week, Moving From 15,494 To 15,516

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A strong week of growth, up by 22, mainly due to 21 new entrants joining the ASIC register. The year shows a positive trend at +39, and the financial year stands at +175. The total number of advisers pops back above 15,500 to be at 15,516.

See also 2024 Financial Adviser Market In Review - More details below or Click Here

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Key Adviser Movements For This Period

  • Net change of advisers +22

  • Current number of advisers at 15,516

  • Net Change Calendar 2024 (-145)

  • Net Change Calendar 2025 YTD +39

  • Net Change Financial YTD +175

  • 30 Licensee Owners had net gains of 55 advisers

  • 19 Licensee Owners had net losses for (-21) advisers

  • 3 new licensees commenced and zero ceased

  • 21 New entrants

  • Number of advisers active in this period, appointed / resigned: 81.

Growth - Licensee Owners

  • Arthur J Gallagher & Co (Gallagher Benefit Services), up by another 6 after being up by eight last week. All advisers, both last week and this week, are currently also authorised at Mont Partners

  • WT Financial Group up by five, with two advisers coming back after a break from advice, two advisers switching from different licensees and one new entrant

  • Sequoia also up by five, hiring six, including four new entrants, two advisers switching from Oakview Financial and losing one adviser who is not showing as appointed elsewhere.

  • Entireti up by three, all new entrants and all appointed at AMP Financial Planning. YTD Entireti is up by net 11.

  • Five licensee owners up by net two each including Lifespan, Bell Financial and one new licensee

  • A tail of 20 licensee owners up by net one each including Rhombus, Morgans and Canaccord.

Note: At the licensee level, Sunsuper, controlled by Australian Retirement Trust, (ART) is up by six, all advisers are also currently authorised at QInvest, also controlled by ART. No change to the count of advisers at ART.

Losses - Licensee Owners

  • Bombora Advice down by two, both not showing as appointed elsewhere

  • Count down by two, after appointing one new entrant, and losing three, one each from Merit Wealth, Count and GPS Wealth.

  • Alteris Group also down by two, neither showing as appointed elsewhere.

  • 16 licensee owners down by net one each including Capstone, FSSP Financial (Aware Super) and Shaw and Partners.


2024 Financial Adviser Market In Review
We have summarised the key highlights from 2024 into a blog post which can be accessed using the button below. Key data includes:

  • Net change in advisers

  • Change and rankings by licensee owners

  • Organic growth

  • New Entrants


Colin Williams

Colin is the founder of Wealth Data. A career spanning 30 years in financial services, mostly in general manager positions and consulting roles with a focus on financial advice.

https://wealthdata.com.au/
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Financial Adviser Market Insights, Jan 30, 2025

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2024 Financial Adviser Market In Review