Financial Adviser Market - 2025 In Review

With the year now behind us, 2025 delivered significant change, particularly in December. We've summarised 2025 in free charts and tables on our store page.

Key highlights include:

• Side-by-side 2024 vs 2025: adviser movement, new and ceased licensees

• Biggest gains and losses by licensee owners

• Top ten licensee owners and their adviser rank changes in 2025

• One business model caused heavy losses in 2025 despite having few advisers compared to other models. The model ended the year with under 50% of its starting advisers

• Overview of new and ceased licensees; micro licensees remain popular

• New entrants to the adviser market

• Year-by-year review of the Financial Adviser Exam

The 2025 pack can be downloaded for free from our store page